I dislike it as well, and I agree that it is counterproductive for AG.

With AGT, it encourages girls to be creative- to think up new characters and their stories. The possibilities are endless, and (from a marketing standpoint) so are the doll purchases!

"Just Like You" implies to me to get a doll that looks sort of like my kid/me. One doll, little creativity. She'd be just like me, not a new character that I create. YAWN.

None of them look much like me anyway. I think for a doll to really resemble you, unless you're just lucky, you need a company like My Twinn where you can choose from a lot of options to build a doll. I especially feel sorry for the minority groups, because there aren't many of the AG dolls that look like my Asian, Hispanic, Mediterranean, Middle Eastern, etc. friends. There aren't a whole lot of options for the African-American community either.